the list of senatorial candidates topping the march 2010 pulse asia poll is a mixture of personalities who cannot be any more different. just like the presidentiables, there is no unity or even sameness among them. as in previous senatorial elections, the list is dominated by opposition senators with just a few coming from lakas-kampi.
The survey fieldwork was conducted from March 21 to 28, 2010 using face to face interviews. Prior to and during the conduct of the survey, several events grabbed the headlines and these are as follows: (1) the Supreme Court’s declaration that President Gloria Macapagal-Arroyo has the authority to appoint the successor of Supreme Court Chief Justice Reynato S. Puno and the protests that followed the high court’s decision; (2) various appointments made by the President following the Supreme Court’s ruling; (3) the start of the official campaign season for the local elections; (4) election-related concerns including double registrants in the voters’ list, downgrading of security features in the ballot, and questions regarding the nominees of several party-list groups and Commission on Elections (COMELEC) Chairperson Jose A.R. Melo’s dismissal of a “failure of elections” scenario despite these and other problems; (5) the possible disqualification of several presidential candidates due to failure to abide by election laws regarding airtime limits on their campaign advertisements and placement and size of their campaign materials (e.g., billboards); (6) the expression of support for the Nacionalista Party’s (NP) presidential candidate, Senator Manuel B. Villar, Jr., by some allies of President Arroyo in Cebu; (7) reports regarding the falling-out between President Arroyo and Philippine National Police (PNP) Director General Jesus Versoza following the latter’s declaration that he will not support any attempt to extend the President’s term should there be a failure of elections in May 2010; (8) the government’s decision to retain its original growth target of 2.6% to 3.6% despite the El Niño phenomenon; and (9) continued oil price hikes.
with so many candidates, the key challenge for the senatoriables is differentiation. there is a good number of candidates who already have a national persona and a politicial base, the key for newbies is to get at least one head higher than the rest.