to win, gordon should target teodoro and estrada supporters

we like gordon. he is a smart guy and we enjoy watching him talk straight and talk smart. but he is suffering in the polls, grouped with the laggards.

for gordon to win, we think he should apply a step-up, stage by stage strategy. he needs to purposively target first teodoro supporters and then next estrada supporters. we think teodoro and estrada supporters are the most vulnerable to piracy in this election.

we think teodoro supporters are the most vulnerable followed by estrada supporters.

teodoro supporters must know the weakness of their candidate – the close association of teodoro with gloria macapagal arroyo. most voters also know what arroyo stands for. and that we think is what makes tedodoro’s supporters most vulnerable, specially to gordon.

gordon has a  relatively clean image and more importantly has no baggage. gordon in this sense is like aquino. it is just that aquino has the huge advantage of being the son of cory and ninoy.

teodoro on the other hand has a huge baggage in carrying arroyo around on his shoulders. that is the strength in gordon going for the weakness in teodoro.

estrada like teodoro also has a huge baggage. estrada’s is much larger, he is a convicted plunderer. the issues in this election is shaping up to be  poverty, corruption and character. estrsada loses in two out of three on those.

while estrada supporters are vulnerable, we do not think all of them can be pirated. we think there is a core of estrada supporters who will not move, no matter what. this is very much like ferdinand and imelda marcos who until this day has core supporters.

teodoro has 5% in the polls while estrada now has 11% for a total of 16%. that is a big number that gordon can claim who is now at only 1.7%. gordon will not be able to get all of them but for sure if he succeeds, he can push his rating to double digit numbers. and once he hits the double digit number at the polls, he can start a mini tsunami to the presidency. gordon needs momentum. going after teodoro and estrada supporters will give him momentum.

  1. O_O
    February 22, 2010 at 1:14 pm

    We are steps ahead on you on this one in regards to Gibo’s supporters, we still have some Gibo supporters that are still grandstanding about their candidates or are still torn between him and Gordon.

    We will get to work in regards to Erap, though he’ll be surely a tough nut to crack.

  2. Mon
    February 22, 2010 at 10:04 pm

    I like Gordon, I honestly do; he sounds credible and intelligent during debates, and no one can doubt his experience in politics. He seems like he knows what he’s talking about.

    But… his plan to put a ninth ray to the sun in our flag leaves a bad taste in my mouth, I have to admit. No offense to our Muslim brothers, but adding on to the 8 rays which have historical significance seems like something that needn’t be done to our preeminent national symbol.

    • O_O
      February 23, 2010 at 1:09 am

      Well, they overlooked the muslims, they had a big role in trying to keep the country free.

      Gordon wants to give recognition where it is due. Not a big deal imo.

      • Mon
        February 23, 2010 at 7:42 am

        Yes, they did. So did the bisayas, the bicolanos, and even the ifugaos. If the muslims have a ray, then they should also get one ray each.

        The 8 rays symbolize the 8 provinces that first revolted against the Spaniards. That has historical meaning. Much like the 13 stripes of the US flag for the 13 colonies that declared independence against England.

        Well, maybe it is just a small thing, and maybe to some it sounds petty, but I sure am hoping that our flag doesn’t change. I kinda like it the way it is 🙂

  3. February 23, 2010 at 10:17 am

    this meeds to be done based on a well-formed strategy and with on-target plan of action. it needs to be purposive for it to work. this is one of the more difficult strategies in marketing. in marketing, this is called “source of business”. applied in an election, it is “source of voters”.

    • O_O
      February 23, 2010 at 3:08 pm

      We are somehow getting there. It is child’s play to market Gordon and Bayani for the simple premise of “they’ve done it before, they managed their backyards well.”

      Surveys be damned, the electorate is not as dumb as other people project them to be. They just need to be informed.

      Last sunday in Marikina a strategic meeting was held to boost the awareness of Gordon and Bayani. Yes, they’re also coming up with new ads, including a new theme music for Gordon and Bayani. I think they’ve been listening to you.

      • dodon
        February 23, 2010 at 6:52 pm


        • O_O
          February 23, 2010 at 11:49 pm

          Huwag kang bitter, kasi mahahalata pagkaBIGO mo nyan.

          Gordon’s getting popular, way too popular he’s been the subject of a smear campaign of the yellow submarine. (read: abnoys)

  4. taga-Davao pud
    February 23, 2010 at 2:02 pm

    I am not a Muslim, but I have relatives who are. Growing up, I have always had a feeling that the Muslims have been segragated. I do believe that it is only right to recognize the courage of the Muslims who fought against the first Colonisers.
    I know that any change to our flag can be seen as unnecessary and even unwanted, however our own history has not given any worth to the Muslim heroes who were our first defenders. Giving them this recognition may indeed heal the wound and breach the gap between our Muslim and Christian brothers. I don’t believe that it is also just about “a well-formed strategy and with on-target plan of action in order to gain “source of voters”. Even before he ran for president, Gordon has ensured that our Muslim heroes get recognised, like the 40-foot Lapu-Lapu statue located in Cebu which was erected in 2003 by the initiative of Gordon. I believe that Gordon has a good sense of our history and he has realised that in order for us to move forward, we should also look back in the past and give credit where credit is due.

    • Rommel
      February 24, 2010 at 1:50 am

      Giving Mindanao the attention it deserves

      Mindanao’s future success will also depend heavily on what the new president will plan for Mindanao. As noted by Sen. Richard Gordon, one of the supporters of the MinDA bill, “Mindanao has to be developed immediately if only to stop the war out there. There are certain elements… in Mindanao that will never be pacified, but there are more reasons to make sure that Filipinos, whether they are Muslim or Christian, are uplifted.”

      For some time now, Senator Gordon has been talking about certain initiatives that he believes can help boost Mindanao’s economy. His proposed agenda involves major infrastructure development to make Mindanao the food basket of the Philippines, as well as the Association of Southeast Asian Nations.

      He also stresses the need to focus on developing agribusiness and aquaculture; promote tourism in the region; uplift the level of dignity of native Muslims; inculcate in them national pride; and create opportunities for them to end a culture of dependency while ensuring that local officials are made accountable for their actions and that there would be peace and order on the island.

      Perhaps, Gordon is too much of a dreamer. However, his success in transforming Subic in the early 1990s into the modern economic free port that is now, relying mostly on volunteerism, is enough indication of people’s ability to deal with adversities and to chart their own future. If only they choose to work hard to achieve success.

      Among Gordon’s more interesting suggestions is the construction of a canal, similar to the Panama Canal, across Pangil Bay. This can help shorten maritime trips to Luzon and Visayas. To date, people and goods to and from Northern Mindanao bound for Southern Mindanao are forced to go around the Zamboanga Peninsula in Western Mindanao. But with the proposed canal, travel time to Southern Mindanao can be reduced significantly.

      And this canal system can be complemented by the construction of a circular railroad system that will run through General Santos, Cotabato, Cagayan, Davao, Iligan, Misamis and Marawi. The railroad, he says, can allow trains to quickly transport people and cargo to promote trade and industry. In this line, Gordon even filed Senate Bill 2097 to create the Mindanao Railways Corp. Sadly, though, the bill failed to pass before Congress adjourned.

      An existing institutive already proves the value of quick transportation for Mindanao. Perhaps learning from his experience as Subic administrator and as tourism secretary, Gordon has started the Fruits of Hope program, where farm goods from Sulu and Basilan are flown to Manila to be sold in big supermarkets. This program, he says, can be expanded to include marine goods and other produce.

      Cotabato has, likewise, shown the way with fruits, rubber, palm and coconut oil. And the model, he says, can be adopted by implementing a massive information campaign to educate farmers on high-value crops like rubber, corn and fruits, and other export winners, and giving them adequate support in growing these products.

      Another way of promoting Mindanao is through tourism, with the “marketing” person in Gordon pointing to Lake Lanao, Lake Mainit and Lake Sebu as similar to the world-famous Lake Geneva in Europe; the Liguasan marshes as the local version of Florida Everglades; and the beaches of Sulu and Tawi-Tawi just as beautiful as those in Boracay and Bohol province.

      For someone who is not even from Mindanao, being the native son of Olongapo City in Zambales in Central Luzon, Gordon seems to have a lot of good and timely ideas for Mindanao. If only he can get the chance to implement them. Perhaps Mindanao and the rest of the country can finally benefit from the government attention that the island truly deserves.

  5. February 26, 2010 at 11:07 am

    O_O :

    We are somehow getting there. It is child’s play to market Gordon and Bayani for the simple premise of “they’ve done it before, they managed their backyards well.”

    Surveys be damned, the electorate is not as dumb as other people project them to be. They just need to be informed.

    Last sunday in Marikina a strategic meeting was held to boost the awareness of Gordon and Bayani. Yes, they’re also coming up with new ads, including a new theme music for Gordon and Bayani. I think they’ve been listening to you.

    the suggestion i have put across here is not easy to do. it is very complex to do and takes a lot of marketing and advertising savvy. more inmportantly, it is a process that is full of risks. it’s easy to make a mistake here and once a mistake is committed, not only is the effort wasted, it can also backfire.

    gordon needs to do very professional work on this one. this is not for amateurs.

  1. March 3, 2010 at 8:59 am

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